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Business and products
Field and Fish designs waders, jackets, technical clothing, luggage and accessories for sport fishing, with a strong fly-fishing culture, but adapted more broadly to nature-based leisure activities. Its aim is to offer "absolute comfort for the angler" with technical products at affordable prices, thanks to the brand's strategy of selling directly to anglers, without going through intermediaries.
The range includes a good number of references and is regularly enriched, with considerable attention to detail, ergonomics and finish.
The brand sells mainly online via its e-commerce site (www.fieldandfish.com), but is also present at fishing shows and through a showroom based in Dingy-saint-clair, Haute-Savoie, accessible by appointment. Based on the banks of the Fier, the department's legendary river, and just a few minutes from Lake Annecy, the site even lets you try out your equipment on site!
Values and commitments
The company offers excellent value for money, using high-quality technical materials for long-lasting products.
The brand makes it a point of honor to minimize its environmental impact as much as possible. It favors the use of recycled and Bluesign-labeled fabrics, guaranteeing environmentally-friendly specifications during the fabric manufacturing process. It is also a member of the "1% for the planet" scheme, with 1% of sales donated to environmental associations that protect rivers.
The brand's core values are sharing, ethics and responsiveness, with a strong focus on listening to anglers' feedback in order to develop new products. Proximity to the brand's customers is also a commitment on the part of Antoine, who took over the reins of the brand at the very beginning of 2025.
Field and Fish also emphasizes the durability and therefore repairability of its products, particularly its waders. It works in partnership with two workshops in France to offer maintenance and repair services for its garments, and in particular its waders.
Equipment for trout fishing
For the trout fishing season, Field and Fish offers wading-oriented equipment designed for trout fishing in running water (fly, lures, toc, etc.).âeuros
Waders and shoes
- Breathable waders (several models, including 4 and 5 layers) suitable for walking and extended wading, designed to stay dry during long sessions in pursuit of salmonids worldwide, as well as carnivores and exotic species. Field and Fish is also the only brand to offer made-to-measure waders, providing customers with unrivalled comfort in the field.
- Dedicated wading shoes, with rubber soles developed in partnership with "Soles by Michelin", a subsidiary of the famous brand dedicated specifically to the shoe sole segment. As felt is currently absent from the range for health and environmental reasons, the brand offers anti-slip alternatives for the angler, such as its ingenious over-shoe system, similar to certain snow socks for vehicles.
A complete range
- Ultra-comfortable technical clothing (pants, shirts) with quick-drying, stretch fabric and UV protection
- Ultralight waterproof and windproof jackets (standard and shortened wading versions), designed for freedom of movement when throwing and easy storage in a bag.
Vests, chest packs and luggage
- Specialized trout/fly fishing vests and chest packs are also available. They feature numerous pockets for fly boxes, spools of thread and small accessories.âeuros
- Waterproof chest pack widely used in sport trout fishing, allowing equipment to be carried on the chest while remaining compact.âeurosâeuros
- Waterproof bags (backpacks, panniers, throwing baskets) for carrying boxes, clothes and supplies without fear of splashing water.âeurosâeuros
Useful accessories
- Wading safety accessories (pole, belt) for safety on fast-flowing rivers, particularly relevant on trout streams.âeuros
- Fishing accessories (thread cutters, fly and lure removers, fly boxes), plus waterproof accessories (smartphone case, wader repair patches, tape and glue).
Presence
The brand is based in France, but has enjoyed success abroad in Belgium, Switzerland, Germany, the UK, Spain, Italy and Argentina. Its website, available in 3 languages, enables anglers from all horizons to find what they're looking for. The company communicates and promotes itself via its website, social networks and a video channel dedicated to the brand, all the while relying on the support of angler ambassadors, whether they be professionals such as certain fishing guides, or simply passionate or even sporty anglers.
