The Yasei concept

The Yasei concept is based on a simple idea, to offer lure fishermen a complete range to satisfy their passion. From rods to lures, lines and bags, the Yasei range is made up of different innovative products. Products that are easy to use and adaptable to the different conditions encountered.
On the lure side, Shimano Europe's development teams currently offer 4 types of lures and the range is set to expand rapidly. Whether you are fishing for pike, asp, black-bass or even trout, you will find your happiness either with a cranckbait, or with a stickbait, or with a swimbait and a twitchbait from the Yasei range.
A set of lures available since March in stores in different colors for all anglers, beginners or experienced. Different colors designed to adapt to the different species sought and the many situations that European lure fishermen may encounter on the shore or on the water.
Simple lures to use
The Yasei Cover Crank

The Yasei Cover Crank is a crankbait that will allow you to prospect all kinds of biotopes in search of different predators close to grass beds or rocks. The animation of the Yasei Cover Crank is easy to set up because of its erratic swimming pattern which gives the impression of a fish in distress and will trigger the attacks. In addition, the beads built into the lure emit an audible signal that will make a difference when the water is loaded.
- Yasei Cover Crank 50 SR âeuros MR âeuros DR from 9 euros
- Yasei Cover Crank 70 SR âeuros MR âeuros DR from 10 euros
The Yasei Shock Stick

The Yasei Shock Stick is a surface lure to be used when fish are active. When animated in a simple way, "Walking the dog", accompanied by some pauses more or less long, it will trigger the attacks of pikes or perches in ambush.
- Yasei Shock Stick 70 from 9 euros
- Yasei Shock Stick 110 from 11 euros
The Yasei Soul Swim

The Yasei Soul Swim is a swimbait that imitates perfectly the swim of a marauding fish. A swimbait to be used on the edges to look for the nice pike posted. Available in two different sizes (230 mm and 160 mm), the Soul Swim will allow you to fish different depths without difficulty. To be brought back in line, it will be formidable during the pauses where it makes a half-turn to present its side to the pikes.
- Yasei Soul Swim 160 S and SS from 18 euros
- Yasei Soul Swim 230 S and SS from 29 euros
The Yasei Trigger Twitch

The Yasei Trigger Twitch is available in 3 options: Sinking (S), Suspending (SP) and Deep Running Suspending (D-SP). An easy to animate lure, just twitch and the Yasei Trigger Twitch will start to work and attract potential predators. A lure to be animated at different speeds with longer or shorter pauses, moments when the fish most often decide to seize it brutally.
- Yasei Trigger Twitch 60 S and SP from 9 euros
- Yasei Trigger Twitch 90 S, SP and D-SP from 11 euros
The range of Yasei lures is already rich for hard lure fishing enthusiasts. A range that will evolve over time to adapt to the requirements of lure fishing enthusiasts.

Features of the Yasei range:
- BKK hooks
- Tungsten ballast
- 10 colors inspired by European carnivores
- High-end finishes
- Ultra affordable price